WAVE*

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I received a lunch bento before I left. My neighbour that is 3 units away whipped it up for me and waiting anxiously for me to pass by her corridor since early morning, hoping she didn’t miss me. I’ve met into a handful of good souls recently. It proves me wrong that there are still considerate singaporeans around.

Will definitely fits the bill to get fabulous tan’s endorsement when I’m back. CIAO.

We Are Animals Campaign

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A fantastic Wrangler Jeans print advertising campaign. One of my favourite. In case you’re not sure where all this is heading, In today’s society, our animal instincts are smothered by daily modern life, city-living and constant technological developments. Man is an animal, but he no longer knows it. We Are Animals is more than a campaign signature. It is a statement of truth and long-term value for the brand that will be taken up for use by all countries. It is a reflection of the new vision of the Wrangler brand, repositioning itself through instinct and emotion.

Each campaign will develop, substantiate and deepen this statement, reminding us that we are, before all else, animals.

We humans should re-awaken our bottled-up instincts and to encourage who and what we fundamentally are, by putting all that is pure, natural and instinctive back into Man because, We Are Animals afterall.

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Twiiinkle Twiinkle Litttttle Staar

Sing with me!

D for drowsy

A drowsy weekend for me.

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2006 14th October – 2009 14th October.

Death is a part of living. In fact, life is a terminal illness. But still, for selfish reasons, and our inability to accept death as a part of life. Those moments were unbearable. I hope you are happy on where you are now, my most respectable Mum!

It’s been 3 years . . .

Kite Flying

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We had kite-flying today, though it is not a favourable weather to fly one up. I didn’t know the existence of kite fighting until today. They called it fighter kite.

Little Perfection

This young indian lady leashing with two dogs, was walking back and forth, loitering for quite some time on the patch of green grass dimly lighted by a lamp. She finally found her dog’s poo under the dark and wrapped it into the poo bag.

Happy 1st

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誕生日おめでとう! Happy Birthday Uncle Toby!! Flying kiss from Uncle Jovan.

Mooncake Fest

lattern

4X

It’s been 3 years since I last celebrated. I always save and spend this special day with her. As a kid, my favourite festival must have been the Mooncake Festival. Colorful candles, paper lanterns, piggies cookies, sparkles, playground and the beautiful moon that shine even more brightly on than normal. It was certainly reminiscent of our childhood days.

I had two awesome MCF celebration this year. One that is certainly closer to our childhood days. An open space among the clutter HDBs, not situated at the ground level, but at a mid level of a residential block. Always been in love with those kind of open air void deck that is situated above the ground level. Equipped only with 4X lanterns, 1X mooncake, candles, greentea and sparkles. Yet, we had a splendid sparkles art directing shoot and self entertainment till late night.

Another celebration was excellent. Home-cooked steamboat, friends, laughter & EATING. I realised many of my friends have turned the culture of eating into their favourite past-time and I think it’s scary.

Stop the Deforestation.

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Congrats BATES141 Mumbai. Thanks for believing and pushing it. Appreciate the hard-fought. An idea for a better world.

UBIN

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A long weekend nature getaway!

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Are you happy for real?

Sometimes I think we as humans, are heavy. The tons of unnecessary weight which varies from each people, on what they are carrying over their light body, mind and soul. Apparently we think its our way to balance ourselves, refraining our inner shell exposing out to anyone and supposingly to make ourselves happy. But, are we happy for real? or just the short instances of happiness.

Drop down the weight, I guess we all feel better. Sometimes you tell stories and paint them vivid pictures of what you want it to envision, might not be the most rewarding. Reward comes when you feel the geniuine comfort in there. Be real happy. Few years ago are you much happier?

My random thoughts.

Love without talking

It’s about communication. It’s about sign. It takes you 12:12 minutes to fill your empty heart.

Omax Lens

Print

Wide angle lense.

Singapore Bay Run & AHM 09

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Running the Singapore Bay Run & Army Half Marathon, apparently it marked a new milestone of my life. Twenty two years of living, my first long distance run and for once, after a gap of fifteen years I’ve received a medal for myself, in particular to sports.

Reason for the fifteen years of gap is mainly because after my last sports medal in primary three, balancing balls on tennis racket (for god sake long). I was in a highly tip-top well nourished obese guy, my weight grew tremedously back to sec school days. Yet in my heart, I’m still always keen to participate in sports day but looking down not being able to see my crotch makes me give up everything, what more to say about the anticipation of the annual sports day. haha.

Eventually, I decided to take part shot put before I graduated. I went in and having to realise that I’m not carrying enough weight foundation for myself either, compared to the rest of the participation in that category. Their size were just there to knock you down! The metal ball just landed right infront of me when I threw it hard. I followed the way they roared at the point of throwing. No diff.

Running the AHM is an enjoyment! Erased my past impossibility. Very fulfilling I must said, where certain distance made my adrenaline rush (I never once felt like this before) being entertained by the street side performances along the various running routes and the awesome sunrise. Looking forward to next year!

 

Forget the pain and suffer, because you’ve just turned from a boy to man.

This particular banner’s quote that inspires me upon reaching the finishing line, 3km away.

AI

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It’s been a while I sit back and lay my hands on illustrator.

HAPPY 44th!

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Happy National Day !

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What do you see?

800X600_junho

Another year goes and in one day time, it’s a celebrative day to mark Singapore’s 44 Years of Independence. There are always alot of rambling about this small little country, well, for me at least.

Nevertheless, I could always feel a chill running down my spine whenever I watch the annual live telecast parade at home with my family. It never fails for me to feel this way. Definitely not this year as well, having the chance to participate and supporting the parade, tens of thousands of our own people, and rehearsing in front of a sea of red and white, with fireworks going off above our heads. Simply fantastic!

So much so that convinced myself I’m proud to be a Singaporean because I never fails to have goosebump during the numerous time of rehearsals and in the end you just have that sense of satisfaction despite all the breakdown and late weekend nights, but I hate where I am now.

The pre-planned parade campaign works quite well, including the nationwide Pledge Moment. Where more than 700 establishments will take part in recital. Commuters, shoppers and even diners will pause for a moment when the chime is sounded at 8.22pm this Sunday. The signal – to be sounded over the national public warning system will rally Singaporeans islandwide to say the National Pledge. And as the finale of the National Day Parade plays out at the floating platform at Marina Bay, SMRT will even stop its train services and allow commuters and staff to observe the moment.

It will be a good show!

I like this short film that has been airing for quite some time in local.

Monday blues

Why must we serve? Because we love our land & we want it to be free to be free.

Cannes Lions 56th International Advertising Festival

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Exactly 1 month ago, it has made a place for itself in the Cannes Lions 2009 Shortlist (Cyber Lions) held at France. The largest gathering of worldwide advertising professionals and advertisers.

Deeply grateful for this opportunity and people around me. A Finalist.

 

 

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